{"id":3942,"date":"2022-03-22T08:37:05","date_gmt":"2022-03-22T08:37:05","guid":{"rendered":"https:\/\/www.gite-savoie-bauges.fr\/?p=3942"},"modified":"2022-03-22T08:57:54","modified_gmt":"2022-03-22T08:57:54","slug":"gites-savoie-mont-blanc-blogdecapucin","status":"publish","type":"post","link":"https:\/\/www.gite-savoie-bauges.fr\/index.php\/2022\/03\/22\/gites-savoie-mont-blanc-blogdecapucin\/","title":{"rendered":"Savoie Mont-Blanc d\u00e9veloppe sa marque d\u2019excellence pour les gites"},"content":{"rendered":"<h2><strong>Pour un territoire uni autour des valeurs de Savoie Mont-Blanc<\/strong><\/h2>\n<p><strong>\u00a0<\/strong>La marque destination Savoie Mont-Blanc voit le jour en 2006 pour promouvoir le tourisme sur le territoire des deux Savoies. A travers Savoie Mont-Blanc Excellence, elle se veut aujourd\u2019hui une marque plus largement tourn\u00e9e vers le territoire. Elle rassemble ainsi les acteurs de l\u2019\u00e9conomie autour des m\u00eames valeurs d\u2019excellence. Apr\u00e8s l\u2019agriculture, l\u2019agro-alimentaire et l\u2019industrie, les gites et chambres d\u2019h\u00f4tes commencent \u00e0 int\u00e9grer la marque SMBE depuis l\u2019\u00e9t\u00e9 dernier.<\/p>\n<h2><strong>Pour une \u00e9conomie positive et durable au service de Savoie Mont-Blanc<\/strong><\/h2>\n<p>La marque SMBE cr\u00e9e progressivement un r\u00e9seau d\u2019entreprises, tous secteurs d\u2019activit\u00e9s confondus, partageant des valeurs communes et une m\u00eame vision citoyenne. L\u2019action de la marque au service du territoire se traduit par diff\u00e9rents objectifs\u00a0:<\/p>\n<ul>\n<li>mettre en lumi\u00e8re les savoir-faire,<\/li>\n<li>rendre visible les bonnes pratiques,<\/li>\n<li>faire \u00e9voluer les comportements,<\/li>\n<li>cr\u00e9er un r\u00e9seau d\u2019acteurs du territoire et faciliter les partenariats.<\/li>\n<\/ul>\n<p>La finalit\u00e9 \u00e9tant de r\u00e9v\u00e9ler le meilleur du territoire en assurant la promotion de ses acteurs d\u2019excellence, tri\u00e9s sur le volet.<\/p>\n<p>La s\u00e9lection s\u2019organise \u00e0 travers un audit interne permettant de situer l\u2019entreprise par rapport aux valeurs de la marque. Puis les dossiers de candidature retenus sont pr\u00e9sent\u00e9s \u00e0 la commission d\u2019agr\u00e9ment. Cette derni\u00e8re s\u00e9lectionne alors les entreprises pour lesquelles la marque SMBE sera accord\u00e9e, pour une dur\u00e9e de 3 ans.<\/p>\n<h3><strong>SMBE s\u2019ouvre aux h\u00e9bergements touristiques, l\u2019exemple de La Grange de Capucine<\/strong><\/h3>\n<p>Depuis l\u2019\u00e9t\u00e9 2021, <a href=\"https:\/\/pro.savoie-mont-blanc.com\/Demarche-d-Excellence\/Presentation-de-la-demarche\">Savoie Mont-Blanc Excellence<\/a> s\u2019\u00e9tend au secteur de l\u2019h\u00e9bergement touristique. Camping, gites et chambre d\u2019h\u00f4tes int\u00e8grent donc progressivement la marque.<\/p>\n<p><a href=\"https:\/\/www.gite-savoie-bauges.fr\/index.php\/lagrangedecapucine-grand-gite-8-personnes-en-montagne-proche-dannecy\/\">La Grange de Capucine<\/a>, est le petit dernier \u00e0 avoir \u00e9t\u00e9 s\u00e9lectionn\u00e9, en mars 2022. Gite de charme entre Annecy et Aix Les Bains, aux portes du Massif des Bauges, il partage les valeurs de la marque Savoie Mont-Blanc Excellence par diff\u00e9rents aspects\u00a0:<\/p>\n<ul>\n<li>un accueil personnalis\u00e9 avec produits locaux en cadeau de bienvenu (confiture, jus de pomme, \u0153ufs),<\/li>\n<li>une prestation qualitative avec les lits faits et une d\u00e9coration soign\u00e9e,<\/li>\n<li>des partenariats avec les acteurs du territoire \u00e0 proximit\u00e9\u00a0: fromagerie, musher, ferme p\u00e9dagogique, herboristerie, brasseur,<\/li>\n<li>une conception \u00ab \u00e9cologique\u00a0\u00bb avec des mat\u00e9riaux et syst\u00e8mes respectueux de l\u2019environnement ( bois, enduits naturels, chaudi\u00e8re \u00e0 granul\u00e9s, r\u00e9cup\u00e9ration de l\u2019eau de pluie, tri s\u00e9lectif),<\/li>\n<li>une volont\u00e9 de progr\u00e8s avec la mise en place d\u2019un livret d\u2019accueil num\u00e9rique, sous la forme d\u2019une application, et d\u2019un site internet attractif,<\/li>\n<li>une labellisation Gite de France 3 \u00e9pis p\u00e9renne et des avis 5 \u00e9toiles.<\/li>\n<\/ul>\n<p>Les h\u00f4tels et centres de vacances seront les prochains acteurs \u00e0 int\u00e9grer la marque Savoie Mont-Blanc Excellence.<\/p>\n<p>Capuc&rsquo;In<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pour un territoire uni autour des valeurs de Savoie Mont-Blanc \u00a0La marque destination Savoie Mont-Blanc voit le jour en 2006 pour promouvoir le tourisme sur le territoire des deux Savoies. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3946,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47],"tags":[],"class_list":["post-3942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-savoie-mont-blanc","cat-47-id","has_thumb",null],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Savoie Mont-Blanc d\u00e9veloppe sa marque d\u2019excellence pour les gites<\/title>\n<meta name=\"description\" content=\"Savoie Mont-Blanc Excellence s&#039;ouvre aux gites. 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